Alliance University MBA Courses
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Alliance University is ranked among India’s top universities and offers MBA courses at the Alliance School of Business, ranked among the country’s top MBA colleges. The Master’s degree in Business Administration (MBA) offered by the Alliance School of Business, Alliance University, is the flagship courses of the College and is accredited by the International Assembly for Collegiate Business Education (IACBE), USA— a leading international accreditation body for business management programs. Developed with the utmost care and with the cooperation of academics and practitioners around the world, the curriculum offered is rigorous, contemporary and forward-looking. The course is designed to equip students with the skills, abilities, and knowledge that will allow them to take higher-level positions in the corporate world, or to become entrepreneurs, anywhere.

Course Duration

Two years (full-time)

Key Features

Alliance University offers a Master’s Degree in  Business Administration (MBA) Full-time; 24 months
Global perspective and focus   Certified ISO 9001:2008 by the International Organization for Standardisation
Extensive industry interactions Daily updating of elective subjects to match industry needs
Continuous assessment process using the Calculation of Grade Point Averages (GPA) merit point  system Study abroad programs
The course comprises Core Subjects, Elective Subjects, Industry Internship Program and Dissertation Comprehensive learning methodology  

Alliance University Courses

Marketing

Marketing as a discipline views the whole business process as a tightly integrated effort to discover, create, excite and satisfy customer requirements. The growth of the marketing discipline over time is a key factor in the design of the marketing program at Alliance School of Business, Alliance University.

Eligibility Criteria

Bachelor’s degree in any discipline from a recognized institution with a minimum of 50 %marks  (45% for SC / ST).

For MBA 2020, the Alliance School of Business will accept GMAT / CAT / NMAT / XAT / MAT / CMAT / KMAT / AMAT * scores for the years 2019/2020.

FIRST SEMESTER 2nd Semester
Economic Analysis for Business Decisions Macroeconomic Environment and Policy
Business Statistics Research Methodology
Management Science Leadership Development
Communication and Interpersonal Skills Managing Innovation and Technology
Financial Reporting and Cost Control Marketing of Services
Corporate Finance Marketing Research and Decision Models
Marketing Management  
Marketing Strategy for Competitive Advantage  
Leadership and Organizational Behavior  
Human Capital Management and Audit  
Operations Management  
3rd Semester Ivth Semester
International Business Business Law
Entrepreneurship and New Venture Creation Strategic Management
Business Ethics and Corporate Social Responsibility Business Marketing
Professional Development Global Marketing
Integrated Marketing Communication  
Product and Brand Management  
Consumer Behavior and Social Media Usage  
Retail Management  
Sales and Channel Management  

Finance

Alliance School of Business Finance, Alliance University, is unique in its own way. It keeps pace with the changing financial world and brings current developments and innovations into its curriculum, keeping them up-to-date and up-to-date.

Eligibility : 

  • Bachelor’s degree in any discipline from a recognized institution with a minimum of 50 %marks  (45% for SC / ST).
  • For MBA 2020, the Alliance School of Business will accept GMAT / CAT / 
  •  scores for the years 2019/2020
FIRST SEMESTER 2nd Semester
Economic Analysis for Business Decisions Macroeconomic Environment and Policy
Business Statistics Research Methodology
Management Science Leadership Development
Communication and Interpersonal Skills Managing Innovation and Technology
Financial Reporting and Cost Control Financial Statement Analysis and Performance Measurement
Corporate Finance Security Analysis and Portfolio Management
Marketing Management  
Marketing Strategy for Competitive Advantage  
Leadership and Organizational Behavior  
Human Capital Management and Audit  
Operations Management  
3rd Semester Ivth Semester
International Business Business Law
Entrepreneurship and New Venture Creation Strategic Management
Business Ethics and Corporate Social Responsibility Financial Markets and Institutions
Professional Development International Financial Reporting Standards
International Financial Management Mergers and Acquisitions  
Financial Modeling and Econometrics Fixed Income Securities and Financial Innovations  
Financial Derivatives and Risk Management Credit Lending and Appraisal Decisions
Commercial Banking  
Project Appraisal and Financing  
Forex, Treasury and Risk Management  
Strategic Corporate Finance  

Organizational Leadership and Strategy (OB & HR)

The Specialization in Organizational Behavior and Human Resources is one of the most sought after specializations at Alliance School of Business, Alliance University, and is offered by the Faculty Group Organizational Behavior / Human Resources (OB / HR).

Eligibility

  • Bachelor’s degree in any discipline from a recognized institution with a minimum of 50 %marks  (45% for SC / ST).
  • For MBA 2020, the Alliance School of Business will accept GMAT / CAT / 
  •  scores for the years 2019/2020
FIRST SEMESTER 2nd Semester
Economic Analysis for Business Decisions Macroeconomic Environment and Policy
Business Statistics Research Methodology
Management Science Leadership Development
Communication and Interpersonal Skills Managing Innovation and Technology
Financial Reporting and Cost Control Workforce Planning, Hiring and Psychometric Application
Corporate Finance Training and Development
Marketing Management  
Marketing Strategy for Competitive Advantage  
Leadership and Organizational Behavior  
Human Capital Management and Audit  
Operations Management  
3rd Semester Ivth Semester
International Business Business Law
Entrepreneurship and New Venture Creation Strategic Management
Business Ethics and Corporate Social Responsibility International Human Resource and Cross Cultural Management
Professional Development Organizational Leadership Development and Change Management
Strategic Human Resource Management Employee Engagement  
Performance Measurement and Competency Management  
Industrial Relations    
Compensation and Benefits Management  

Operation Management

The Operations Management Center at Alliance School of Business, Alliance University, addresses issues related to strategic decisionmaking, strategy, preparation and operational control of operations to enhance profitability in fields such as System Re-engineering, Market Intelligence, Business Analytics and so on.

Eligibility

  • Bachelor’s degree in any discipline from a recognized institution with a minimum of 50 %marks  (45% for SC / ST).
  • For MBA 2020, the Alliance School of Business will accept GMAT / CAT / 
  •  scores for the years 2019/2020
FIRST SEMESTER 2nd Semester
Economic Analysis for Business Decisions Macroeconomic Environment and Policy
Business Statistics Research Methodology
Management Science Leadership Development
Communication and Interpersonal Skills Managing Innovation and Technology
Financial Reporting and Cost Control Logistics and Supply Chain Management
Corporate Finance Lean Operations Management
Marketing Management  
Marketing Strategy for Competitive Advantage  
Leadership and Organizational Behavior  
Human Capital Management and Audit  
Operations Management  
3rd Semester Ivth Semester
International Business Business Law
Entrepreneurship and New Venture Creation Strategic Management
Business Ethics and Corporate Social Responsibility Operations Strategy  
Professional Development Business Analytics  
Project Management Software Engineering and Project Management
Business Process Reengineering  
Total Quality Management      
Business Intelligence  

Retail Management

Retail management as discipline courses encompasses all the functions of retail trade and integrates it with other core business functions. Given the dynamic changes in the retail sector in India and the fact that a significant percentage of GDP will come from the retail sector, this specialization area at Alliance School of Business, Alliance University, thus assumes enormous importance.

Eligibility

  • Bachelor’s degree in any discipline from a recognized institution with a minimum of 50 %marks  (45% for SC / ST).
  • For MBA 2020, the Alliance School of Business will accept GMAT / CAT / 
  •  scores for the years 2019/2020
FIRST SEMESTER 2nd Semester
Economic Analysis for Business Decisions Macroeconomic Environment and Policy
Business Statistics Research Methodology
Management Science Leadership Development
Communication and Interpersonal Skills Managing Innovation and Technology
Financial Reporting and Cost Control Retail Organization and Retail Marketing Environment
Corporate Finance Retail Marketing Management
Marketing Management Supply Chain Management in Retailing  
Marketing Strategy for Competitive Advantage  
Leadership and Organizational Behavior  
Human Capital Management and Audit  
Operations Management  
3rd Semester Ivth Semester
International Business Business Law
Entrepreneurship and New Venture Creation Strategic Management
Business Ethics and Corporate Social Responsibility International Retailing
Professional Development Marketing of Retail Solutions
Store Operations in Retail  
Consumer Behavior in Retail    
Merchandise Management  
Retail Promotion Strategies  
Financial Planning and Management in Retail  
HRM and CRM in Retail  
Information Technology for Retail  

International Business :

Alliance University International Business Courses Area prepares graduates for rewarding careers in global business, export-import management, international trade and logistics operations, as well as related roles and responsibilities in global corporations.

Eligibility

  • Bachelor’s degree in any discipline from a recognized institution with a minimum of 50 %marks  (45% for SC / ST).
  • For MBA 2020, the Alliance School of Business will accept GMAT / CAT / 
  •  scores for the years 2019/2020
FIRST SEMESTER 2nd Semester
Economic Analysis for Business Decisions Macroeconomic Environment and Policy
Business Statistics Research Methodology
Management Science Leadership Development
Communication and Interpersonal Skills Managing Innovation and Technology
Financial Reporting and Cost Control Globalization and International Business in Emerging Markets
Corporate Finance International Trade Patterns and Balance of Payments
Marketing Management Fundamentals of International Law
Marketing Strategy for Competitive Advantage International Business Operations and Multinational Enterprise
Leadership and Organizational Behavior International Business Research  
Human Capital Management and Audit  
Operations Management  
3rd Semester Ivth Semester
International Business Business Law
Entrepreneurship and New Venture Creation Strategic Management
Business Ethics and Corporate Social Responsibility International Business & Human Right
Professional Development Global Logistics and Supply Chain Management
Fundamentals of International Political Economy International Disputes Settlement
WTO and International Trade Regime  
Regional Economic Integration  
Intellectual Property Rights and International Business  
International Human Resource Management  
Modes of International Business Expansion  
Export-Import Management  
International Marketing  
International Commercial Law and Treaties  

Hospitality Management

Hospitality Management Courses at the  Alliance University strengthen student learning to effectively manage the numerous hospitality industry businesses by  embellishing their intellectual and analytical skills when training them as skilled hospitality professionals.

Eligibility

FIRST SEMESTER 2nd Semester
Economic Analysis for Business Decisions Macroeconomic Environment and Policy
Business Statistics Research Methodology
Management Science Leadership Development
Communication and Interpersonal Skills Managing Innovation and Technology
Financial Reporting and Cost Control Hotel Management and Operations
Corporate Finance Marketing for Hospitality Industry
Marketing Management Food and Beverage Management
Marketing Strategy for Competitive Advantage  
Leadership and Organizational Behavior  
Human Capital Management and Audit  
Operations Management  
3rd Semester Ivth Semester
International Business Business Law
Entrepreneurship and New Venture Creation Strategic Management
Business Ethics and Corporate Social Responsibility Luxury Services Management  
Professional Development Revenue and Pricing Management in Hospitality
Financial Accounting and Budgeting in Hospitality Tourism Destination and Event Planning
Accommodation Operations Management  
Managing Human Capital in Hospitality  
Projects and Real Estate in Hospitality  
Strategic Hospitality Management  
Food and Nutrition Science  
   
   
   

Entrepreneurship and Family Business

Entrepreneurship and Family Business specialization helps students develop entrepreneurial skills that can be used as tools in the marketplace, with emphasis on sound theory and practical aspects of entrepreneurship.

Eligibility

  • Bachelor’s degree in any discipline from a recognized institution with a minimum of 50 %marks  (45% for SC / ST).
  • For MBA 2020, the Alliance School of Business will accept GMAT / CAT / 
  •  scores for the years 2019/2020
FIRST SEMESTER 2nd Semester
Economic Analysis for Business Decisions Macroeconomic Environment and Policy
Business Statistics Research Methodology
Management Science Leadership Development
Communication and Interpersonal Skills Managing Innovation and Technology
Financial Reporting and Cost Control Entrepreneurial Competencies Development
Corporate Finance Evolution of Social Sector Entrepreneurship
Marketing Management  
Marketing Strategy for Competitive Advantage  
Leadership and Organizational Behavior  
Human Capital Management and Audit  
Operations Management  
Entrepreneurship Theory and Practice  
3rd Semester Ivth Semester
International Business Business Law
Entrepreneurship and New Venture Creation Strategic Management
Business Ethics and Corporate Social Responsibility Family Business Management
Professional Development Entrepreneurial Nuances
Indian and Global Business Environment Five Year Perspective Growth Plan
Opportunity Sensing and Preparations for Launch  
Business Plan and Project Implementation  
Corporate Entrepreneurship  
Detailed Project Report  

Communication:

The Communications Management Courses at  Alliance University is valued for the versatile academic expertise it provides to graduates in marketing communications, including advertising, sales promotion, public relations, media and digital marketing.

Eligibility

  • Bachelor’s degree in any discipline from a recognized institution with a minimum of 50 %marks  (45% for SC / ST).
  • For MBA 2020, the Alliance School of Business will accept GMAT / CAT / 
  •  scores for the years 2019/2020
FIRST SEMESTER 2nd Semester
Economic Analysis for Business Decisions Macroeconomic Environment and Policy
Business Statistics Research Methodology
Management Science Leadership Development
Communication and Interpersonal Skills Managing Innovation and Technology
Financial Reporting and Cost Control Mass Communication – I
Corporate Finance Mass Communication – II
Marketing Management Media, Culture and Communication
Marketing Strategy for Competitive Advantage  
Leadership and Organizational Behavior  
Human Capital Management and Audit  
Operations Management  
3rd Semester Ivth Semester
International Business Business Law
Entrepreneurship and New Venture Creation Strategic Management
Business Ethics and Corporate Social Responsibility Film Studies
Professional Development Account Planning
Media and Communication Research  
Media Management  
Publishing: Technology and Practices  
New Media, Cultural and Social Change  
Contexts of Media  
Creative Writing in Media  
   
   
   

Banking :

 Alliance University courses in banking and financial services, prepares graduates to grow in a fastpaced and dynamic financial sector by combining a solid foundation of general management practices with expertise in corporate finance, global markets and the financial services industry.

Eligibility

  • Bachelor’s degree in any discipline from a recognized institution with a minimum of 50 %marks  (45% for SC / ST).
  • For MBA 2020, the Alliance School of Business will accept GMAT / CAT / 
  •  scores for the years 2019/2020
FIRST SEMESTER 2nd Semester
Economic Analysis for Business Decisions Macroeconomic Environment and Policy
Business Statistics Research Methodology
Management Science Leadership Development
Communication and Interpersonal Skills Managing Innovation and Technology
Financial Reporting and Cost Control Accounting and Financial Statement Analysis
Corporate Finance Bank Marketing
Marketing Management  
Marketing Strategy for Competitive Advantage  
Leadership and Organizational Behavior  
Human Capital Management and Audit  
Operations Management  
3rd Semester Ivth Semester
International Business Business Law
Entrepreneurship and New Venture Creation Strategic Management
Business Ethics and Corporate Social Responsibility Risk Management in Banks
Professional Development Rural Banking and Micro Financing
Financial Markets, Institutions and Services  
Forex, Treasury and Risk Management  
Legal Aspects of Banking  
Principles and Practices of Banking  
Project Appraisal and Financing